Posts Tagged: marketing

School to celebrate Marketing Week

October 2, 2014 by admin

This year, the School of Business is hosting a week of events from Oct. 6 through Oct. 10 to promote the field of marketing and its career opportunities for students. The week will consist of visits from marketing professionals to classes, where they’ll share their experiences and answer questions from students. KU Marketing Club will host Marketing Night at 6 Read More

KC business adopts student’s marketing jingle

July 3, 2014 by admin

Samer Sarofim and Daniel Kuhn

A jingle proposed for a School of Business class project is now a permanent marketing piece for a Kansas City business. Daniel Kuhn, a May 2014 marketing graduate, came up with the jingle for A+ Insulation as part of a group project for doctoral candidate Samer Sarofim’s branding class. Kuhn said students could base their branding project, which was worth Read More

Alumnus Sir Robert Worcester visits Summerfield

November 30, 2012 by Austin Falley

by Dan Dutcher Prof. Nelson and Worcester Professor Noelle Nelson welcomed Sir Robert Worcester to her introductory consumer behavior class Thursday, Nov. 29. The University of Kansas School of Business alumnus spoke to a packed classroom about his experiences since graduating from KU in 1955. Worcester talked about how he got to where he is today, often crediting KU with Read More

New faculty: Noelle Nelson

September 18, 2012 by Austin Falley

Noelle Nelson, a new assistant professor from the University of Minnesota, joins the University of Kansas School of Business marketing area with warning: “I drink a lot of coffee … the school should probably stock up.” Originally from Hot Springs, South Dakota, Nelson earned her bachelor’s and doctorate degrees from the University of Minnesota, where she also taught for four Read More

New faculty: Jessica Li

by Austin Falley

Jessica Li, a new assistant professor from Arizona State University, joins the school’s marketing area with enthusiasm. “This is an exciting time for the KU marketing area, as it continues to expand and make a name for itself as a place of innovative and cutting edge research,” Li said. Li is currently working on research that studies how social ecology Read More